Turned 50-page Word files into structured workflow

Replaced manual documents with a centralized system and completed submissions in a fraction of the time by reusing past work through Ranking Copilot. Unicase Central Asia (Kazakhstan) — Chambers, Legal 500, IFLR

Unicase Central Asia is a leading Kazakhstan-based law firm that regularly contributes to major legal directories including Chambers and Partners, Legal 500, IFLR1000, and Asia Law. In 2025, the firm adopted Ranking Copilot to modernise its submission workflow and significantly reduce manual effort. The result was a faster, more structured, and collaborative process across all practice areas.

Before Ranking Copilot, the submission process was highly manual and time-consuming. Preparing multiple submissions across practice areas often involved managing Word documents of up to 50 pages. Navigating and updating these files was difficult, and the marketing team spent days chasing partners for input.


Key challenges included:

• Preparing submissions across 4–5 practice areas required weeks of manual effort.

• Word files were long, unstructured, and hard to navigate when partners requested edits.

• Tracking submissions, deadlines, and readiness was fragmented across multiple documents.

In 2025, Unicase Central Asia adopted Ranking Copilot to streamline its entire submission process. According to Nurai Alisher (Head of Business Development) and Elina Akhmedova (Marketing Assistant), the platform transformed how the firm prepared, managed, and reviewed submissions.

They shared that:

• “On every matter we used the AI. It was fast, helpful, and saved us so much time compared to handling everything manually.”

• The team appreciated “the ability to reuse past submissions and update only what had changed,” making it easier to handle multi-year matters.

• Instead of scrolling through 50-page Word documents, the platform allowed them to “categorise and edit matters by practice area in a structured way,” simplifying partner review and final edits.

• The dashboard provided “clarity and control over the entire process,” turning an overwhelming workflow into an organised one.

• They also valued “the ability to see which fields were mandatory for each directory,” helping them prioritise efficiently when deadlines were tight.

In their first year using Ranking Copilot, Unicase Central Asia achieved:

• Significant time savings in preparing and organising submissions.

• Streamlined workflows by reusing previous matter descriptions and applying AI refinements.

• Greater confidence in scaling submissions across multiple practice areas.

“This year’s submissions were completely different. Instead of spending weeks working on 50-page Word documents, we finished in a fraction of the time. Ranking Copilot turned what used to be a loosely organised process into a structured, efficient workflow.”

Nurai Alisher, Head of Business Development, Unicase Central Asia

Want to see Ranking Copilot in action?

Schedule a 30-min demo

Back to all case studies